Inter Link Hopes Disney Deal Will Give It Bigger Slice of Cake Market
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Summary
Inter link foods eyed a bigger slice of the UK cake market yesterday after announcing a deal to make products based on Disney characters.
The group hopes the new range - based on characters such as Cinderella, Snow White and The Lion King - will help in its drive to become the UK's second largest cake manufacturer within three years.See the full content of this document
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Inter Link Hopes Disney Deal Will Give It Bigger Slice of Cake Market
The licensing deal with Disney came as the bakery firm celebrated a 42...
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