Yummy Mummy? No, Just Call Me Mutha

Western MailApril 18, 2005

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Summary


Tv star Alice Beer has just launched Yummy Mummy week which aims to raise money for children with cancer by persuading mums to become ladies who lunch, chicks who do coffee etc. But what do, um, yummy mummies really think of the term...? We asked TV presenter Jane Harvey and she came up with a quirky alternative

WHEN the Western Mail's news editor asked what I'd think if I was called a yummy mummy I considered it for two seconds and realised I'd be chuffed.

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Extract


Yummy Mummy? No, Just Call Me Mutha

Okay, there's a faint feminist voice in the back of my mind informing me, 'the term yummy mummy is yet another demeaning term dreamt up by marketing men to encourage and manipulate women into spe...

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